Roddy Rich's popular track "The Box," has been on rotation via our playlists and on the radio due to it's dope beat and catchy lyrics.
The track straight off his Please Excuse Me For Being Antisocial debut album took the world by surprise. “A sound is easier to speak than a word,” Keefa Black, Rich's Atlantic Records A&R stated of the song’s widespread appeal. “You don’t have to understand the sound, just know the feeling. It’s just an energy that it carries.”
Check out the visual and let us know if Roddy did his song justice.