Many younger rap music fans might only recognize Lil Scrappy as a reality TV star from VH1’s Love & Hip-Hop Atlanta. But Scrappy has been in the game for over a decade working with some of hip-hop’s most iconic figures including Lil Jon & 50 Cent. His debut album “Bred 2 Die Born 2 Live” dropped in 2006 featuring the Gold single “Money in The Bank” coining him one of the pioneers of “Crunk Rap.”
Scrappy chopped it up with us backstage at this year’s Fader Fort to talk about his new favorite artists at SXSW including 24hrs and the controversial Brooklyn, NY rapper Tekashi 6ix9ine. While mentioning 6ix9ine he said, “If they ain’t hating you, you ain’t great!” He went on to explain that a lot of that “Crunk, Turnt Up” music is the same stuff people hated him for. This similar sound with a southern twang is exactly what landed Scrappy on the Billboard Hot 100 in the early stages of his career with songs such as No Problem & Knuck if You Buck.
Currently, he’s working on two projects under his own imprint Grustle Gang Committee including one album with LNHH co-star Stevie J. Lil Scrappy has a new single out right now titled “Selfish” featuring former teenage R&B heartthrob Sammie that’s hitting the airwaves down south.
Check out the interview below and follow him on Instagram @reallilscrappy for more updates on his new music.