Grammy-nominated musician Ryan Leslie is bringing the imagination of super fans to life by connecting fans to artists with his new SuperPhone app. Leslie personally coded the app to foster more personal artist-to-fan relationships.
SuperPhone knows your birthday, the city you live in, and even how much bread you've spent on them. Phone numbers of every single fan are stored in the app for easy music distribution, feedback, and updates on future projects. It's like having your fav's personal cell phone number and they'll actually reply.
“Today we do a lot of connecting over social platforms, but a lot of them are cold. Just because you have 10,000 or 20,000 or 2 million followers, doesn’t mean that you’re actually connected to all of them,” said Leslie.
Ryan believes direct communication between artist and fan makes all the difference in how people consume music. SuperPhone puts people who support the artist's vision directly in the palm of their hands.
After scoring a Grammy nom for his self-titled debut album in 2009, many out of the loop assumed he had not released music since dropping back-to-back albums that year. But if you kept up with him on SuperPhone, you’d know that he hasn’t stopped releasing music since his “Next Selection” label days with ex-girlfriend Cassie.
Lately, Leslie has been paying more attention to the tech space. The full-time entrepreneur raised over 4.7 million dollars from some of the world’s biggest investors like Ben Horowitz. It's one of Ryan Leslie's life goals to personally thank every single fan that has bought an album, show ticket, or piece of merchandise both through SuperPhone and in person.
“You can actually to connect with the people who matter the most to the success you want to achieve,” said Leslie.